Tag Archives: frasermccullochphotography

Website Traffic Boost using Google Maps and Local Guides

We’re all looking for ways to increase our website traffic or bring more eyes to our social pages. Let me tell you about a free, authentic and effective way of doing just that.

I received a really cool e-mail from Google this week, that told me that my photos had helped over 250K people on Google Maps (255,361 to be precise!).

Local Guides 250K Views for Free Website Traffic

How?

If you’re anything like me, you use Google for everything.  I regularly use: Search; Maps; YouTube; Gmail; Drive; G+; and, Translate. I actually just surprised myself at how much I rely on Google services.

Well…about a year ago I signed up as a Google Local Guide.

Google Local Guides are basically people who share their discoveries on Google Maps. This allows people to get more value from Google Maps by benefiting from the experience of others.  This could be a review of a local restaurant or a picture of your local beach.

So that’s good for Google, but what’s in it for you?

Well there are actually 5 different levels of guide (I’m a level 3).  A level 5 becomes a “Google Insider”, and gets to test new products before public release.  This Local Guides benefits page gives you a complete run down.

But personally, I’m not doing it for the Google benefits. I’m doing it because every picture I share carries my watermark and gives me free website traffic.  This image of The Shore in Edinburgh, Scotland has received 21, 445 views alone.

The Shore, Leith - More than 21,000 views providing Free Website Traffic

 

This image of Carson’s Pioneer Lookout in NSW, Australia has received 9,761 views.

Carsons Lookout Thunderbolts Way - More than 9,000 views providing Free Website Traffic

 

And this image of Murcia Cathedral in Spain has been viewed a whopping 39,363 times!

Murcia Cathedral - More than 39,000 views providing Free Website Traffic

It’s very important to keep your images relevant to the exact place on Google Maps that they are of (otherwise, I’m sure Google will remove them and you from Local Guides). However, it’s worth bearing in mind that as a landscape, cityscape, seascape photographer I’m much more interested in uploading those kinds of images. However, you’ll find that the local McDonalds is searched for on Google Maps much more than the places I like to photograph.  Food for thought?!

More importantly, the more accurate you are, the more relevant your image is to the person making the search on Google Maps. They are then far more likely to read your watermark (free advert) and visit your website.

Something that I haven’t done (yet), and also strongly advise, is that you also use your watermark to drive traffic to your various social media profiles.

I hope that boosts your website traffic or increases your followers on your social profiles.

Please click my social links, follow my page and say hi. You’ll then be first to know about my next blog.

 

Fraser 😉

DJI Mavic Pro – WOW!

You’ve probably heard the saying

the best camera is the one you have with you

which I totally agree with, or at least I did, until they invented the DJI Mavic Pro.  And I haven’t even got mine yet!

DJI launched the Mavic at the end of September 2016, and I was blown away.  The Mavic is a portable camera drone, which – at AUD $1699 – offers incredible quality and portability.

When launched, I was choosing between the DJI Phantom 4 or the (also new) Go Pro Karma. Let’s just say I’m glad I was indecisive, because the Mavic made my decision easy.

Personally, I’m a stills guy, and that’s what I’ll be using the Mavic for initially, but I do have ambitions to get involved in motion too (as well as, not instead of).

Now the downside! I don’t think that DJI were quite ready to release the Mavic, but once Go Pro launched the Karma they brought it forward (to make sure Go Pro didn’t capture some of ‘their’ market share).  As a result – and due to the popularity of the drone – deliveries have been delayed. I’m expecting mine pre-Christmas, and hopefully early December.

I actually bought the Fly More Combo, which at AUD $2199 includes a shoulder bag, additional propellers, an extra battery, a charging hub and a car charger. With hindsight, this probably means I’ll have to wait a little longer than those who just bought the Mavic by itself.

What do other people say?

So…I appreciate I sound like a fan-boy, which admittedly I am, so here’s a bit more information if you want to judge for yourself.

Here’s the guys at Flite Test reviewing the Mavic Pro:

I’d also recommend the reviews from Drone Valley, who tell it like they see it.  If you want both the good and the bad, you’ll get it here:

If you’re considering buying or have just bought the DJI Mavic Pro, and want to compare notes, or if you’ve been flying for a while and want to give me advice, please say hello via your preferred social platform.

Happy flying,

Fraser