We’re all looking for ways to increase our website traffic or bring more eyes to our social pages. Let me tell you about a free, authentic and effective way of doing just that.
I received a really cool e-mail from Google this week, that told me that my photos had helped over 250K people on Google Maps (255,361 to be precise!).
If you’re anything like me, you use Google for everything. I regularly use: Search; Maps; YouTube; Gmail; Drive; G+; and, Translate. I actually just surprised myself at how much I rely on Google services.
Well…about a year ago I signed up as a Google Local Guide.
Google Local Guides are basically people who share their discoveries on Google Maps. This allows people to get more value from Google Maps by benefiting from the experience of others. This could be a review of a local restaurant or a picture of your local beach.
So that’s good for Google, but what’s in it for you?
Well there are actually 5 different levels of guide (I’m a level 3). A level 5 becomes a “Google Insider”, and gets to test new products before public release. This Local Guides benefits page gives you a complete run down.
But personally, I’m not doing it for the Google benefits. I’m doing it because every picture I share carries my watermark and gives me free website traffic. This image of The Shore in Edinburgh, Scotland has received 21, 445 views alone.
This image of Carson’s Pioneer Lookout in NSW, Australia has received 9,761 views.
And this image of Murcia Cathedral in Spain has been viewed a whopping 39,363 times!
It’s very important to keep your images relevant to the exact place on Google Maps that they are of (otherwise, I’m sure Google will remove them and you from Local Guides). However, it’s worth bearing in mind that as a landscape, cityscape, seascape photographer I’m much more interested in uploading those kinds of images. However, you’ll find that the local McDonalds is searched for on Google Maps much more than the places I like to photograph. Food for thought?!
More importantly, the more accurate you are, the more relevant your image is to the person making the search on Google Maps. They are then far more likely to read your watermark (free advert) and visit your website.
Something that I haven’t done (yet), and also strongly advise, is that you also use your watermark to drive traffic to your various social media profiles.
I hope that boosts your website traffic or increases your followers on your social profiles.
Please click my social links, follow my page and say hi. You’ll then be first to know about my next blog.